Interested in investing in MIP or in hearing more? Fill out our contact form or contact us at info@meritum.dk

What to expect as investor

• Full alignment of interests. We are substantially co-invested in the partnership and own no stocks outside of MIP's portfolio. We take care of your capital as if it were our own - because it is.

• An unwavering focus on quality. Every company in the portfolio has durable competitive advantages, high returns on capital and a long runway for growth. The average quality of companies in our portfolio is much higher than that of the conventional indices.

• Ambitions to deliver long-term market beating returns. Our focus is to deliver strong returns for us and our investors through our strict discipline in analysis, valuation and investment decisions. We aim for mid-teen annual returns with keen focus on business robustness and downside protection.

• A concentrated portfolio of 10-14 exceptional companies - each one carefully selected, deeply understood, and owned with conviction. We know what we own and why we own it.

• A portfolio built to endure crises. The average company in our portfolio has survived world wars, economic depressions, and a global pandemic. We invest in businesses that can weather whatever the next decade throws at them helped by a high share of recurring & resilient revenue streams.

• Volatility along the way. A concentrated portfolio will at times deviate significantly from the broad market - both positively and negatively.

• Downside protection over upside speculation. The defensive characteristics of our companies - recurring revenues, high quality, and resilience through crises - mean we expect to lose less than the market in downturns. In bull markets, when the most speculative and hyped stocks lead the charge, we expect to grow a little less. Over a full market cycle, we believe this asymmetry works in our favour as the mathematics of compounding reward those who avoid large losses far more than those who chase the largest gains.

• Long-term ownership, not trading. We treat every investment as a co-ownership of the business.

• Opportunistic use of market swings. Our companies' stock prices will be more volatile than their underlying operational performance. Despite our long-term mindset, when the market becomes overly pessimistic about one of our companies, we buy more. When it becomes overly optimistic, we trim. Volatility is our friend, not our enemy.

To learn more about what we expect from investors, please read our